Caffè Florian, an essential presence under the Procuratie Nuove in St Mark’s Square, is considered the oldest Café in Europe, a symbol of the city of Venice. It was opened on 29th December 1720 by Floriano Francesconi as “Alla Venezia Trionfante” (Triumphant Venice), although the clientele subsequently rechristened it “Caffè Florian” in honour of its…
In the last years, Florian’s business strategy has seen the brand develop internationally with the opening of new locations in a modern and contemporary style that take the original 18th-century Café alive. With its complete product range, the Florian brand presents various formats, each tailored to the market’s needs and the variety of distribution channels: flagship…
